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Hi Ram – With your niche, you’d likely want to launch on the side (like Ryan) so you can invest in the equipment / materials you need from your day job earnings. Once you have revenue, slowly transition out of your day job. My approach does rely on getting clients to quit, so it’s likely not the best path for you. Best of luck!

Hey Olumide – I totally understand what you mean. No job is guaranteed, whether that’s a job you make for yourself as a business owner or a job someone else makes for you. Go with your gut – if you have a viable business idea (that you’ve validated and know will work) and finances saved to cover yourself for 6+ months while you launch and grow the business, go for it. You could also take clients / launch on the side and once you have enough revenue, quit. There’s no perfect path for anyone but I’m sure you’ll figure it out eventually. Best of luck!

Hey Preston, thanks for your kind words. Outside of referrals, the technique I’ve had the most success with in terms of landing new clients is cold email outreach, though keep in mind I’m B2B so it may not work as well with B2C.

I craft a short yet thoughtful message introducing myself and letting them know I’d love to work with their company should they ever have the need. I also usually include a piece of advice to demonstrate my knowledge and to give them a quick win for free. That’s really it. I don’t always hear back but when I do, it’s positive and when they finally have the need, I’m the first person they think of.

Hope that helps – best of luck!